I am a founder, entrepreneur, board member, lecturer and consultant. I specialise in helping people build things people love in education, technology and software.
About Me
An entrepreneur and marketing executive with experience across the tertiary education, media and software industries.
Board member and executive director.
Mentor and lecturer in innovation and startup fundamentals at Australia's top universities.
Product lead with experience in SaaS and Media focused on validation, sales and growth.
Projects
I am founder and executive director of Cooperate, an enterprise SaaS platform for marketing teams. I run product and sales, in addition to raising required capital and building the team.
I mentor startups both informally and formally through my network, and affiliation with incubators. I also wrote and delivered a masters level subject on media innovation and entrepreneurship in the School of Media and Journalism at Monash University.
I am a board member at Victoria University. On this industry advisory board I am responsible for introducing entrepreneurial thinking and industry perspectives to the University executive.
I am the founder and creator of the free life engine optimisation system - LEO. Leo combines mindfulness theory and personal planning methods, giving you a system for planning and optimising your time, giving you clarity on what matters and how to focus on it.
I am writing a book, contributing to a PHD, that explores Australian entrepreneurship and its role in the social and economic future of Australia.
EDu delivers micro-masters degrees optimised to increase earning potential and employability - developed in collaboration with leading Australian companies.
Education
Monash University, Melbourne
Monash University, Melbourne
University of Wollongong, NSW.
I work with anyone doing great things in tech, education, media and software.
My Projects
Keynote on how universities can leverage data to build great marketing strategies.
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Choosing a narrative – solidifying an evolving brand identity - Marketing Magazine
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A platform that UX practitioners can use to understand the cognitive effect of their digital products.
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